People seek out and pay attention to information and cues that confirm their beliefs. They don’t seek out—in fact, they ignore or even discount—information that doesn’t support what they already believe.

What's the meaning of this quote?

Quote Meaning: This quote sheds light on a common human tendency to selectively seek and process information that aligns with our existing beliefs, while disregarding or dismissing information that challenges or contradicts our beliefs. It suggests that people have a natural inclination to confirm their preconceived notions, often ignoring evidence or viewpoints that could potentially broaden their understanding or lead to a different perspective.

Explanation: Humans are cognitive beings with a tendency to seek consistency and coherence in their beliefs. This cognitive bias, known as confirmation bias, leads individuals to seek information that confirms what they already believe to be true and filter out or discount information that contradicts their beliefs. The quote points out this tendency, highlighting the fact that people are more likely to actively seek and pay attention to information that supports their existing beliefs while neglecting alternative viewpoints.

ELEVATE
Free Resource: A step-by-step blueprint to realize your dreams

Confirmation bias can be a result of various factors, including the desire for certainty, the need to maintain a sense of identity or belonging within a particular group, or the fear of cognitive dissonance that arises when faced with conflicting information. It can limit intellectual growth and hinder the ability to consider alternative perspectives or objectively evaluate new information.

By selectively seeking information that confirms their beliefs, individuals create an echo chamber where their existing beliefs are reinforced, and dissenting opinions or contrary evidence are ignored. This can lead to a narrow-minded approach that limits intellectual curiosity, critical thinking, and the potential for personal growth.

Recognizing and overcoming confirmation bias is crucial for fostering a more open-minded and intellectually robust mindset. It requires a willingness to actively seek out diverse perspectives, engage with different sources of information, and critically evaluate evidence. By actively seeking out alternative viewpoints and being open to considering different perspectives, individuals can broaden their understanding, challenge their own assumptions, and potentially revise their beliefs based on new evidence.

Who said the quote?

The quote “People seek out and pay attention to information and cues that confirm their beliefs. They don’t seek out—in fact, they ignore or even discount—information that doesn’t support what they already believe.” was said in the book 100 Things Every Designer Needs to Know About People (Summary) by Susan M. Weinschenk. Susan M. Weinschenk is a behavioral scientist and author who specializes in applying psychology to design and marketing.

***

* The editor of this interpretation made every effort to maintain information accuracy. This includes the source and any key ideas or meanings conveyed in it.

Reading is Smart. Applying is Smarter:  Apply

Chief Editor

Tal Gur is an author, founder, and impact-driven entrepreneur at heart. After trading his daily grind for a life of his own daring design, he spent a decade pursuing 100 major life goals around the globe. His journey and most recent book, The Art of Fully Living, has led him to found Elevate Society.

 
Actualize Your Potential
Get my simplified process for realizing dreams (The exact process that enabled me to achieve 100 life goals in 10 years)
GET IT FREE:
Access my Start With WHY workbook for free, designed to guide you toward your purpose and the person you are meant to become
expert_advice
Align With Your Why
Elevate In Your Inbox
Get actionable insights, best practices, and wisdom you can apply — No hype, No fluff. Just practical ideas that might change your life.

Read The Art of Fully Living

There's no going back-once you embark on the journey you're meant to live, it's impossible to settle for anything less than your dreams.

Click here to learn more

Set Better Goals

Learn a better and smarter approach to setting and achieving goals. It's not just about what you want to achieve, but who you must become in the process.

Click here to learn more
Take The Free Test
Discover your areas for growth in just 5 minutes. Take the FREE self-evaluation test and pinpoint where to focus your efforts

Uplevel Your Game

Explore The Roadmaps

Access a self-paced online roadmap that turns big goals into realities, complete with daily study guides, actionable steps, and proven practices from the world's best minds
Reclaim your freedom, escape 9-5, and live the life you were meant to live — A self-paced roadmap with daily study guides, actionable steps, and proven practices
Join The Accelerator
Join a 10-week, personalized immersion that will accelerate your goal-attainment, elevate you to your next level, and turn your big dreams into reality.
Learn More
Contact
Thanks for reading. It makes a difference. A portion of all proceeds from our endeavors supports entrepreneurs in the developing world. View Impact...