Purposeful: Summary Review
This is a summary review of Purposeful containing key details about the book.
What is Purposeful About?
Purposeful by Jennifer Dulski is a book that explores how companies and individuals can find purpose in their work, and how having a clear sense of purpose can drive success and fulfillment in both personal and professional lives.
Purposeful explains how to create a clear vision, inspire supporters, persuade decision makers, navigate criticism, and more. The author pairs her own experience as a startup founder, tech executive, and social change leader with powerful stories of movement leaders from both business and activism. Packed with practical advice and the inspiring true stories of movement starters from all walks of life, Purposeful will empower you to start your own movement and make your mark on the world.
Summary Points & Takeaways from Purposeful
Some key summary points and takeaways from the book include:
* Purpose-driven work is fulfilling, motivating, and meaningful: Employees who work for organizations with a clear purpose feel more fulfilled, are more motivated, and believe their work is meaningful. Therefore, it is crucial for managers to articulate a clear and inspiring purpose and ensure that employees understand how their work contributes to that purpose.
* Communicate the company's purpose: Managers need to consistently communicate the company's purpose to ensure that employees understand how their work contributes to it. Additionally, managers should share stories of how the company has fulfilled its purpose and helped its customers.
* Purpose is a competitive advantage: Companies that have a clear purpose and communicate it well have a competitive advantage. Customers are more likely to be loyal to a company that has a clear purpose, and purpose-driven companies tend to attract and retain top talent.
* Engage employees in purposeful work: Managers should find ways to engage employees in purposeful work, such as by giving them autonomy, encouraging them to take risks, and providing them with opportunities for personal and professional growth.
* Empower employees to create purpose: Managers should empower employees to create purpose by encouraging them to share their ideas, passions, and values. Additionally, managers should encourage employees to develop their own purpose statements and align them with the company's purpose.
* Leaders must model purpose: Leaders must model purpose by aligning their actions with the company's purpose and communicating it consistently. Additionally, leaders should give employees permission to speak up and challenge the status quo.
* Build a culture of purpose: Managers should build a culture of purpose by consistently communicating the company's purpose and values, recognizing and rewarding purposeful behavior, and creating opportunities for employees to develop their purpose and align it with the company's purpose.
Who is the author of Purposeful?
Jennifer Dulski is the head of Groups and Community at Facebook. She also has more than 15 years' experience in successful startups and big-brand internet companies, including Yahoo! and The Dealmap, which was acquired by Google in 2011. She was most recently president and COO of Change.org.
Book details
- Print length: 272 Pages
- Genre: Leadership, Nonfiction, Business
What are the chapters in Purposeful?
Chapter 1: Be Purposeful
Chapter 2: Spark A Standing Ovation
Chapter 3: Breathe Life Into Your Vision
Chapter 4: Get to Know Goliath
Chapter 5: Lead Your Crew
Chapter 6: Don't Drink the Haterade
Chapter 7: Mountain Climbing
What do critics say?
Here's what one of the prominent reviewers had to say about the book: “Purposeful teaches readers how to bridge the gap between a great idea and real impact, helping you learn how to lead world-changing movements yourself.” — Tony Hsieh, CEO of Zappos.com and author of Delivering Happiness
* The editor of this summary review made every effort to maintain information accuracy, including any published quotes, chapters, or takeaways. If you want to enhance your personal growth, I recommend checking out my list of favorite personal growth books. These books have played a significant role in my life, and each one includes a summary and takeaways to help you apply the concepts.
Chief Editor
Tal Gur is an author, founder, and impact-driven entrepreneur at heart. After trading his daily grind for a life of his own daring design, he spent a decade pursuing 100 major life goals around the globe. His journey and most recent book, The Art of Fully Living, has led him to found Elevate Society.
