Sway: Summary Review

This is a summary review of Sway containing key details about the book.

What is Sway About?

"Sway: The Irresistible Pull of Irrational Behavior" by Ori Brafman and Rom Brafman is a book that explores the concept of "sway," or the irrational forces that influence our decisions and behavior.

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Sway is a fascinating insight into the way we all behave and will change the way you view the world. Looking at irrational behaviour in fields as diverse as medicine, archaeology and the legal system, they chart the psychological undercurrents that influence even our most basic decisions. In doing so they draw on the latest research in social psychology and behavioural economics to reveal the irresistible forces that sway us all.

Summary Points & Takeaways from Sway

Some key summary points and takeaways from the book include:

* Our decisions and behavior are often influenced by irrational forces, such as emotions, biases, and social pressure, rather than by logic and reason.

* Understanding the concept of sway can help us make better decisions and avoid falling prey to the influence of irrational forces.

* Sway can be seen in many areas of life, such as decision-making, marketing, and negotiation, and it can have a significant impact on our behavior and outcomes.

* We can minimize the influence of sway by being aware of our biases, avoiding groupthink, and seeking out diverse perspectives and information.

* The authors provide a framework for recognizing and mitigating the impact of sway, including strategies for questioning assumptions, avoiding overconfidence, and seeking out outside perspectives.

* The concept of sway is relevant to individuals, organizations, and societies, and it is a valuable tool for understanding why we do what we do and how we can improve our decision-making.

* Overall, "Sway" provides a thought-provoking and insightful exploration of the forces that shape our behavior, and it offers practical strategies for avoiding the pull of irrational behavior and making better decisions.

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Who is the author of Sway?

Ori Brafman is the author of The Starfish and the Spider (Portfolio, 2007). He lectures internationally in front of Fortune 500, government and military audiences. He also serves on the boards of non-profit organisations A Home Within and The Plexus Institute.

Book details

  • Print length: 206 pages
  • Genre: Psychology, Nonfiction, Business

What are the chapters in Sway?

Chapter 1 Gut Instinct
Chapter 2 The Dawn of Time
Chapter 3 All in Your Head
Chapter 4 Back in Your Box
Chapter 5 Bobbsey Twins
Chapter 6 Hindsight is 20/20
Chapter 7 Sugar and Spice
Chapter 8 It's Not Black and White
Chapter 9 Swipe Right for a Match
Chapter 10 I Hear You, I Say
Chapter 11 I'd Blush If I Could
Chapter 12 Good Intentions

What is a good quote from Sway?

Top Quote: “Having a long-term plan--and not casting it aside--is the key to dealing with our fear of loss" (Meaning) - Sway Quotes, Ori Brafman

What do critics say?

Here's what one of the prominent reviewers had to say about the book: "A breathtaking book that will challenge your every thought, Sway hovers above the intersection of Blink and Freakonomics." — Tom Rath, coauthor of the New York Times #1 bestseller How Full Is Your Bucket?

* The editor of this summary review made every effort to maintain information accuracy, including any published quotes, chapters, or takeaways. If you're interested in furthering your personal growth, you may want to explore my list of favorite self-improvement books. These books, which have had a significant impact on my life, are carefully curated and come with summaries and key lessons.

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Chief Editor

Tal Gur is an author, founder, and impact-driven entrepreneur at heart. After trading his daily grind for a life of his own daring design, he spent a decade pursuing 100 major life goals around the globe. His journey and most recent book, The Art of Fully Living, has led him to found Elevate Society.

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