Better and Faster: Summary Review & Takeaway Points
This is a summary review of Better and Faster containing key details about the book.
What is Better and Faster About?
Better and Faster outlines how to overcome neurological traps that block successful people from realizing their full potential. It describes 6 patterns of opportunity: Convergence, Divergence, Cyclicality, Redirection, Reduction, and Acceleration. Each pattern is a repeatable shortcut that has created fortunes for ex-criminals, reclusive billionaires, disruptive CEOs, and ordinary people who unexpectedly made it big.
Here's what one of the prominent reviewers had to say about the book: "Jeremy Gutsche’s latest book is a gem. Using a wealth of research and an array of great stories, he shows you how to avoid the traps that inhibit your progress. Then he shows you smart, useful tools to help you find breakthrough ideas better and faster.” - Daniel H. Pink, NY Times bestselling author of To Sell is Human and Drive 👍
Who is the author of Better and Faster?
Jeremy Gutsche is a New York Times bestselling author, chaos expert, innovation keynote speaker, and CEO of Trend Hunter.
Book Details
- Print length: 272 pages
- Genre: Business, Nonfiction, Self Help
What are the main summary points of Better and Faster?
Here are some key summary points from Better and Faster:
- Takeaway 1: Don't fall prey to complacency (Resting on the laurels earned from past successes), repetition (Taking actions that brought success in the past and expect the same outcome in the present), or overprotectiveness (Setting up barriers that protect the status quo and inhibit evolution). Businesses who do so eventually end up being destroyed.
- Takeaway 2: Replace complacency with insatiability (Constantly scanning the market for the next opportunity), repetition with curiosity (Seeking out new and fresh sources of inspiration), and overprotectiveness with a willingness to destroy (The willingness to abandon safety).
- Takeaway 3: How do you take advantage of new trends in business? Convergence and divergence. By combining several different trends at once, you can create a new niche or sector of the market for your product or service (convergence). By carving out a competitive advantage through a unique angle that diverges from the overcrowded mainstream, you can create a new pathway for your business (divergence)
- Takeaway 4: Your business could take advantage of cyclicality (Forecasting trends and predictably recurring elements) to create new products and services.
- Takeaway 5: Have a product/service that has some negative connotation to it? Redirect it by marketing to its strengths whilst not entirely avoiding its downfalls
- Takeaway 6: Double down on the strengths of your product/service by reducing it to its popular and practical elements. Similarly, you can accelerate by taking the good points and making them better, stronger, faster, and more efficient.
- Takeaway 7: Narrow your focus and identify a cluster of opportunity (a group of products that have a similar approach) in your industry. Then, use the patterns of opportunity discussed above to reframe the main idea and make it special. Additionally, look outside your industry for new ideas
Better and Faster Chapters
Chapter 1: THE HUNTER AND THE FARMER
Chapter 2: FARMER TRAPS VS. HUNTER INSTINCTS
Chapter 3: HOW TO RAISE A HUNTER
Chapter 4: GETTING MOMENTUM ON YOUR SIDE
Chapter 5: CONVERGENCE
Chapter 6: DIVERGENCE
Chapter 7: CYCLICALITY
Chapter 8: REDIRECTION
Chapter 9: REDUCTION
Chapter 10: ACCELERATION
Chapter 11: THE HUNTING GROUND
Chapter 12: LOOKING AT INDIVIDUAL INDUSTRIES
* The editor of this summary review made every effort to maintain information accuracy, including any published quotes, chapters, or takeaways. If you want to enhance your personal growth, I recommend checking out my list of favorite personal growth books. These books have played a significant role in my life, and each one includes a summary and takeaways to help you apply the concepts.
Chief Editor
Tal Gur is an author, founder, and impact-driven entrepreneur at heart. After trading his daily grind for a life of his own daring design, he spent a decade pursuing 100 major life goals around the globe. His journey and most recent book, The Art of Fully Living, has led him to found Elevate Society.
