This is a summary review of UnMarketing containing key details about the book. What is UnMarketing About? “UnMarketing” is a book about how to build brand relationships with customers through authenticity, engagement, and trust, rather than traditional marketing tactics. UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right […]

This is a summary review of Jugaad Innovation containing key details about the book. What is Jugaad Innovation About? “Jugaad Innovation” is a book that explores the concept of frugal and flexible innovation in emerging markets, where resource constraints drive creativity and resourcefulness. Jugaad is a word often heard in general conversation in India. Whether […]

This is a summary review of Meet Your Happy Chemicals containing key details about the book. What is Meet Your Happy Chemicals About? “Meet Your Happy Chemicals: Dopamine, Endorphin, Oxytocin, Serotonin” is a book by neuroscientist Loretta Graziano Breuning that explores the science of happiness and how our brain’s “happy chemicals” impact our daily lives. […]

This is a summary review of Radical Candor containing key details about the book. What is Radical Candor About? “Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity” is a book by Kim Scott. The book is about how to be a better boss and leader by balancing candor and empathy to achieve both […]

This is a summary review of Ego is the Enemy containing key details about the book. What is Ego is the Enemy About? “Ego is the Enemy” is a book written by Ryan Holiday. It was first published in 2016. The book is a guide on how to overcome the negative effects of ego in […]

This is a summary review of Your First 1000 Copies containing key details about the book. What is Your First 1000 Copies About? “Your First 1000 Copies” is a book that provides guidance and strategies for authors to effectively market and promote their book to reach a wider audience and achieve greater success. Your First […]

This is a summary review of Makers containing key details about the book. What is Makers About? Makers is a book that explores the rise of the maker movement, the DIY and entrepreneurial spirit that is transforming the economy and society, and the implications and opportunities for individuals, organizations, and communities. Makers: The New Industrial […]

This is a summary review of The End of Stress containing key details about The End of Stress. What is The End of Stress About? “The End of Stress” by Don Joseph Goewey is a book that provides a comprehensive guide for managing and reducing stress in one’s life. The author argues that stress is […]

This is a summary review of Make Time containing key details about the book. What is Make Time About? Make Time is a book that provides a practical guide for using technology and design to reclaim control of time and attention, and create a more intentional, fulfilling, and productive life. Make Time isn’t about productivity, […]

This is a summary review of The 22 Immutable Laws of Branding containing key details about the book. What is The 22 Immutable Laws of Branding About? “The 22 Immutable Laws of Branding” explores the principles behind building and maintaining a successful brand through market dominance, customer loyalty, and longevity. The 22 Immutable Laws of […]

This is a summary review of Peak containing key details about the book. What is Peak About? “Peak: How Great Companies Get Their Mojo from Maslow” is a book by Chip Conley that explores the importance of Maslow’s hierarchy of needs in the workplace. The book outlines how creating an environment that satisfies employees’ physiological, […]

This is a summary review of How to Kill a Unicorn containing key details about the book. What is How to Kill a Unicorn About? “How to Kill a Unicorn: How the World’s Hottest Innovation Factory Builds Bold Ideas That Make It to Market” by Mark Payne explores the innovation process at Harvard Business School […]

This is a summary review of The Optimism Bias containing key details about the book. What is The Optimism Bias About? “The Optimism Bias: A Tour of the Irrationally Positive Brain” is a book by neuroscientist Tali Sharot that explores the phenomenon of optimism and why the human brain has a built-in bias towards positive […]

This is a summary review of On The Edge containing key details about the book. What is On The Edge About? On the Edge is an engaging leadership manual that provides concrete insights garnered from various extreme environments ranging from Mt Everest to the South Pole. By reflecting on the lessons learned from her various […]

This is a summary review of The Aesthetic Brain containing key details about the book. What is The Aesthetic Brain About? “The Aesthetic Brain: How We Evolved to Desire Beauty and Enjoy Art” by Anjan Chatterjee is a book that explores the neuroscience of aesthetic experiences and how they shape our perception of the world. […]

This is a summary review of Fusion containing key details about the book. What is Fusion About? “Fusion: How Integrating Brand and Culture Powers the World’s Greatest Companies” is a book written by Denise Lee Yohn. The book is about the importance of integrating a company’s brand and culture to drive success. It explores how […]

This is a summary review of The Surprising Science of Meetings containing key details about the book. What is The Surprising Science of Meetings About? The Surprising Science of Meetings is a book that explores the science behind making meetings more effective and productive by examining the psychology, neuroscience, and sociology of group communication and […]

This is a summary review of Joy Inc. containing key details about the book. What is Joy Inc. About? “Joy Inc.” is a book that details the journey of a successful entrepreneur as he explains the principles and strategies he used to build and maintain a joyful, sustainable and profitable business. Joy, Inc. offers an […]

This is a summary review of Quitter containing key details about the book. What is Quitter About? “Quitter: Closing the Gap Between Your Day Job & Your Dream Job” is a book by Jon Acuff. The book explores the journey of leaving a stable job to pursue one’s passion and finding happiness and success through […]

This is a summary review of You Should Test That! containing key details about the book. What is You Should Test That! About? “You Should Test That!” is a book that provides practical guidance on how to design, implement, and interpret A/B tests to improve website conversion rates and online marketing efforts. You Should Test […]

This is a summary review of Small Move, Big Change containing key details about the book. What is Small Move, Big Change About? “Small Move, Big Change: Using Microresolutions to Transform Your Life Permanently” by Caroline L. Arnold explores the idea of making small, incremental changes to achieve long-lasting and meaningful transformation in one’s life. […]

This is a summary review of Me, Myself and Us containing key details about the book. What is Me, Myself and Us About? “Me, Myself, and Us: The Science of Personality and the Art of Well-Being” is a book by psychologist Brian R. Little that explores the complex nature of human personality. The book provides […]

This is a summary review of Unlocking Potential containing key details about the book. What is Unlocking Potential About? “Unlocking Potential” is a book that explores the strategies and tools to help individuals and organizations achieve their full potential and reach their goals. In Unlocking Potential, the author has spent more than twenty-five years training […]

This is a summary review of Effective HR Communication containing key details about the book. What is Effective HR Communication About? Effective HR Communication introduces a six-step ‘IMPACT’ model to explain and demonstrate the critical steps to be followed when developing a communications campaign. This includes steps such as understanding the communication needs and requirements […]

This is a summary review of Make Change Work for You containing key details about the book. What is Make Change Work for You About? Make Change Work for You is a book that offers a roadmap for navigating and leveraging change in personal and professional life, providing practical tools and strategies for developing resilience, […]