People seek out and pay attention to information and cues that confirm their beliefs. They don’t seek out—in fact, they ignore or even discount—information that doesn’t support what they already believe.
What's the meaning of this quote?
Quote Meaning: This quote sheds light on a common human tendency to selectively seek and process information that aligns with our existing beliefs, while disregarding or dismissing information that challenges or contradicts our beliefs. It suggests that people have a natural inclination to confirm their preconceived notions, often ignoring evidence or viewpoints that could potentially broaden their understanding or lead to a different perspective.
Explanation: Humans are cognitive beings with a tendency to seek consistency and coherence in their beliefs. This cognitive bias, known as confirmation bias, leads individuals to seek information that confirms what they already believe to be true and filter out or discount information that contradicts their beliefs. The quote points out this tendency, highlighting the fact that people are more likely to actively seek and pay attention to information that supports their existing beliefs while neglecting alternative viewpoints.
Confirmation bias can be a result of various factors, including the desire for certainty, the need to maintain a sense of identity or belonging within a particular group, or the fear of cognitive dissonance that arises when faced with conflicting information. It can limit intellectual growth and hinder the ability to consider alternative perspectives or objectively evaluate new information.
By selectively seeking information that confirms their beliefs, individuals create an echo chamber where their existing beliefs are reinforced, and dissenting opinions or contrary evidence are ignored. This can lead to a narrow-minded approach that limits intellectual curiosity, critical thinking, and the potential for personal growth.
Recognizing and overcoming confirmation bias is crucial for fostering a more open-minded and intellectually robust mindset. It requires a willingness to actively seek out diverse perspectives, engage with different sources of information, and critically evaluate evidence. By actively seeking out alternative viewpoints and being open to considering different perspectives, individuals can broaden their understanding, challenge their own assumptions, and potentially revise their beliefs based on new evidence.
Who said the quote?
The quote “People seek out and pay attention to information and cues that confirm their beliefs. They don’t seek out—in fact, they ignore or even discount—information that doesn’t support what they already believe.” was said in the book 100 Things Every Designer Needs to Know About People (Summary) by Susan M. Weinschenk. Susan M. Weinschenk is a behavioral scientist and author who specializes in applying psychology to design and marketing.
* The editor of this interpretation made every effort to maintain information accuracy. This includes the source and any key ideas or meanings conveyed in it.
Chief Editor
Tal Gur is an author, founder, and impact-driven entrepreneur at heart. After trading his daily grind for a life of his own daring design, he spent a decade pursuing 100 major life goals around the globe. His journey and most recent book, The Art of Fully Living, has led him to found Elevate Society.