When you are reacting to the other person, that person owns the frame. When the other person is reacting to what you do and say, you own the frame.

What's the meaning of this quote?

Quote Meaning: This quote highlights the concept of framing in communication and relationships. It suggests that whoever is in control of the frame, or the perspective through which a situation or interaction is viewed, holds the power in that exchange. It's a reminder to be intentional about how we react to others and how we present ourselves, as it can influence the dynamics of a situation. By taking control of the frame and guiding the direction of the conversation or interaction, we can assert our own agency and influence the outcome.

Who said the quote?

The quote “When you are reacting to the other person, that person owns the frame. When the other person is reacting to what you do and say, you own the frame.” was said in the book Pitch Anything(Summary / Quotes) by Oren Klaff. Oren Klaff is an investment banker and author of the book "Pitch Anything."

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* The editor of this interpretation made every effort to maintain information accuracy. This includes the source and any key ideas or meanings conveyed in it.

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Chief Editor

Tal Gur is an author, founder, and impact-driven entrepreneur at heart. After trading his daily grind for a life of his own daring design, he spent a decade pursuing 100 major life goals around the globe. His journey and most recent book, The Art of Fully Living, has led him to found Elevate Society.

 
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