What’s the meaning of this quote? Quote Meaning: This quote underscores the importance of implementing systems in various aspects of life and work. It suggests that regardless of the task or endeavor, having a well-defined system in place provides numerous benefits, including consistency, reliability, repeatability, and confidence in the desired outcome. The quote implies that […]
Your awesome site isn’t awesome. Getting your stories into the hands of the people who need them is awesome.
What’s the meaning of this quote? Quote Meaning: This quote challenges the notion that a website or any digital platform alone is enough to create an impactful and successful presence. It emphasizes that true awesomeness lies not in the site itself, but in the ability to effectively share and distribute compelling stories to the intended […]
The world is nothing but chaos, and the only thing holding it (and us) together are stories.
What’s the meaning of this quote? Quote Meaning: This quote highlights the power and significance of storytelling in making sense of the complex and unpredictable nature of the world. It suggests that amidst the chaos and uncertainty that surrounds us, it is through storytelling that we find meaning, coherence, and a sense of connection. The […]
To change a culture, the leaders have to change the messages people receive about what they must do to fit in. When people understand that there are new requirements for belonging, they adjust their behavior accordingly.
What’s the meaning of this quote? Quote Meaning: This quote highlights the influential role of leaders in shaping and transforming the culture of an organization or community. It suggests that in order to effect meaningful cultural change, leaders must actively and deliberately alter the messages and expectations that individuals receive regarding how they should behave […]
If you have a dream, don’t just sit there. Gather courage to believe that you can succeed and leave no stone unturned to make it a reality.
What’s the meaning of this quote? Quote Meaning: This quote echoes the earlier quote, emphasizing the importance of taking action and being proactive in pursuing our dreams. It underscores the need for courage, belief, and relentless effort in turning our dreams into reality. It conveys the idea that dreams require diligent and persistent action, and […]
If you do not have a defined process that moves your people forward so the can achieve greater results, then what is it you are managing?
What’s the meaning of this quote? Quote Meaning: This quote underscores the importance of having a well-defined process for driving progress and achieving better outcomes within an organization or team. It challenges the notion of effective management by asking a thought-provoking question: If there is no structured process in place to facilitate growth and improvement, […]
Real success comes from actively shaping the game you play—from making the game you want, not taking the game you find.
What’s the meaning of this quote? Quote Meaning: This quote emphasizes the concept of proactive engagement and intentional design in achieving true success. It suggests that genuine success is not simply about accepting the existing circumstances or opportunities presented to you, but rather actively creating and shaping your own path. The quote implies that success […]
More than a lack of knowledge or skill, more than the lack of a clear strategy or action plan, the biggest obstacle in the way of progress for clients is the paralysis caused by the fear of failing.
What’s the meaning of this quote? Quote Meaning: This quote draws attention to the significant role that fear of failure plays in impeding progress and growth for individuals or clients. It suggests that fear, rather than a lack of knowledge, skill, or a clear plan, is often the biggest obstacle that hinders forward movement. The […]
Every organization has a culture, which either works for you or against you.
What’s the meaning of this quote? Quote Meaning: This quote emphasizes the significant role of organizational culture and its impact on the success or failure of an organization. It suggests that every organization inherently possesses a culture, and that culture can either align with and support the organization’s goals or create obstacles and hinder progress. […]
Optimism requires confidence, and confidence is built on trust. And trust, as we know, flows in both directions.
What’s the meaning of this quote? Quote Meaning: This quote highlights the interconnected nature of optimism, confidence, and trust in personal and interpersonal relationships. It suggests that optimism, the ability to maintain a positive outlook, is rooted in the foundation of confidence, and confidence, in turn, is built upon trust. The quote implies that optimism […]
If you have a dream, don’t just sit there. Gather courage to believe that you can succeed and leave no stone unturned to make it a reality.
What’s the meaning of this quote? Quote Meaning: This quote serves as a motivational reminder to take action and pursue one’s dreams with determination and unwavering belief in their potential for success. It emphasizes the importance of proactive effort and a resilient mindset in turning aspirations into reality. The quote suggests that simply having a […]
Advertising is a subset of communication. Sales is a subset of advertising. Persuasion is a subset of sales. And psychology is a subset of persuasion.
What’s the meaning of this quote? Quote Meaning: This quote presents a hierarchical perspective on the relationship between different aspects of the business world, particularly in the context of marketing and persuasion. It suggests that advertising, sales, persuasion, and psychology are interconnected disciplines, with each one building upon and encompassing the previous one. The quote […]
Sex doesn’t sell anything other than itself.
What’s the meaning of this quote? Quote Meaning: This quote challenges the commonly held notion that using sexual imagery or suggestive content in advertising or marketing is an effective strategy for selling products or services. It suggests that while sex may garner attention and evoke certain emotions, its persuasive power is limited to the realm […]
Expectation of an event creates a much deeper impression … than the event itself.
What’s the meaning of this quote? Quote Meaning: This quote highlights the significant impact that expectations can have on our perception and experience of events. It suggests that the anticipation and mental preparation leading up to an event often leave a more profound impression on us than the event itself. The quote implies that our […]
Don’t be afraid to say no to projects. Prove that you’re serious about specialization by turning down work that falls outside your area of expertise. The more people you say no to, the more referrals you’ll get to people who need your product or service.
What’s the meaning of this quote? Quote Meaning: This quote emphasizes the importance of establishing boundaries and maintaining a focus on specialization in professional endeavors. It encourages individuals to have the courage to decline projects or opportunities that do not align with their area of expertise. By doing so, it demonstrates a commitment to delivering […]
In every line of copy we write, we’re either serving the customer’s story or descending into confusion; we’re either making music or making noise.
What’s the meaning of this quote? Quote Meaning: This quote emphasizes the crucial role of effective communication and storytelling in any written content, particularly in the context of marketing and advertising. It suggests that every word and sentence written has the power to either engage and serve the customer’s narrative or create confusion and become […]
To speak much is one thing; to speak to the point another.
What’s the meaning of this quote? Quote Meaning: This quote emphasizes the importance of effective communication and the distinction between merely speaking a lot and conveying concise, meaningful messages. It suggests that the true value of speech lies not in its quantity but in its ability to deliver clear and relevant information. The quote implies […]
To think original thoughts, we must put a stop to constant stimulation.
What’s the meaning of this quote? Quote Meaning: This quote highlights the need for moments of mental stillness and quiet in order to cultivate original and independent thinking. It suggests that constant exposure to external stimuli and distractions can hinder our ability to generate truly unique and innovative ideas. In a world filled with incessant […]
Learn from the mistakes of others. You can’t live long enough to make them all yourself.
What’s the meaning of this quote? Quote Meaning: This quote emphasizes the importance of learning from the experiences and errors of others in order to avoid repeating their mistakes. It recognizes the limitations of our own lifespan and the impossibility of personally encountering and learning from every possible mistake that exists. The quote encourages a […]
The technology industry is not in the business of making people productive. It is only in the business of selling more technology.
What’s the meaning of this quote? Quote Meaning: This quote sheds light on the true nature of the technology industry and challenges the common perception that its primary goal is to enhance productivity and efficiency. Instead, it suggests that the industry’s primary focus is on selling and promoting new technologies, rather than solely addressing the […]
Some birds are not meant to be caged, that’s all. Their feathers are too bright, their songs too sweet and wild. So you let them go, or when you open the cage to feed them they somehow fly out past you. And the part of you that knows it was wrong to imprison them in the first place rejoices.
What’s the meaning of this quote? Quote Meaning: This quote metaphorically explores the idea that certain individuals or aspects of life are not meant to be restricted or confined. It suggests that some beings or qualities possess a natural essence that cannot be contained or controlled without causing harm. The reference to birds, with their […]
Your time is limited, so don’t waste it living someone else’s life.
What’s the meaning of this quote? Quote Meaning: This quote urges individuals to recognize the finite nature of their time and encourages them to prioritize living their own lives authentically and true to themselves. It emphasizes the importance of embracing one’s unique aspirations, values, and dreams rather than conforming to the expectations or desires of […]
Language is a network, a web. Language is the ultimate participatory democracy. To put it in technological terms, language is humanity’s most spectacular open source project.
What’s the meaning of this quote? Quote Meaning: This quote highlights the power and significance of language in human communication and social interaction. It portrays language as a dynamic and interconnected system that functions as a network or web, enabling individuals to connect, express themselves, and participate in a collective exchange of ideas. The phrase […]
I don’t want you guys sitting behind desks. I want you out in the park, watching what people are doing and finding out how you can make the place more enjoyable for them.
What’s the meaning of this quote? Quote Meaning: This quote expresses a desire for active engagement and a hands-on approach to understanding and improving a particular environment or situation. It suggests that the speaker, likely a leader or manager, does not want their team members to remain confined to their workstations. Instead, they encourage them […]
We spend too much time trying to be “good” when good is often merely average. To be great we must be different.
What’s the meaning of this quote? Quote Meaning: This quote challenges the notion of settling for mediocrity and encourages individuals to strive for greatness by embracing their uniqueness and individuality. It suggests that dedicating excessive time and effort to conforming to societal standards of “good” often results in achieving only average outcomes. To truly excel […]
