82 Famous Quotes by Jeff Bezos

Jeff Bezos is an American entrepreneur and founder of Amazon, one of the largest and most successful companies in the world. His vision and leadership have helped to revolutionize the way we shop, read, and consume media. Bezos is also known for his philanthropic efforts, including the establishment of the Bezos Day One Fund, which supports organizations that help homeless families and create educational opportunities for underserved communities. His legacy as a pioneer of the digital age continues to shape our world and inspire entrepreneurs and innovators around the globe. (Jeff Bezos Biography).

Jeff Bezos Famous Quotes


A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well. (Meaning)

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It's not an experiment if you know it's going to work. (Meaning)

We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better. (Meaning)

The best customer service is if the customer doesn't need to call you, doesn't need to talk to you. It just works. (Meaning)

The common question that gets asked in business is, 'why?' That's a good question, but an equally valid question is, 'why not?' (Meaning)

What's dangerous is not to evolve. (Meaning)

Frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out. (Meaning)

You have to be willing to be misunderstood if you're going to innovate. (Meaning)

If you're competitor-focused, you have to wait until there is a competitor doing something. Being customer-focused allows you to be more pioneering. (Meaning)

If you don't understand the details of your business you are going to fail. (Meaning)

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What used to be a tail wind is now a head wind - you have to lean into that and figure out what to do because complaining isn't a strategy. (Meaning)

Put the customer first. Invent. And be patient. (Meaning)

Life's too short to hang out with people who aren't resourceful. (Meaning)

There'll always be serendipity involved in discovery. (Meaning)

If you can't tolerate critics, don't do anything new or interesting. (Meaning)

A company shouldn't get addicted to being shiny, because shiny doesn't last. (Meaning)

Your brand is what people say about you when you're not in the room (Meaning)

Everything you are comes from your choices. (Meaning)

Work hard, have fun and make history. (Meaning)

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Obsess about customers, not competitors. (Meaning)

If you never want to be criticized, for goodness sake don't do anything new. (Meaning)

The great thing about fact-based decisions is that they overrule the hierarchy. (Meaning)

If you can't feed a team with two pizzas, it's too large. (Meaning)

It's hard to find things that won't sell online. (Meaning)

You can work long, hard, or smart, but at Amazon.com you can’t choose two out of three. (Meaning)

Advertising is the price you pay for unremakable thinking. (Meaning)

My view is there's no bad time to innovate. (Meaning)

Cleverness is a gift, kindness is a choice. (Meaning)

Word of mouth is very powerful. (Meaning)

The human brain is an incredible pattern-matching machine. (Meaning)

You don't chose your passion, your passion choses you (Meaning)

Your margin is my opportunity. (Meaning)

It's harder to be kind than clever (Meaning)

I believe you have to be willing to be misunderstood if you're going to innovate. (Meaning)

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

It's not an experiment if you know it's going to work.

We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better.

The best customer service is if the customer doesn't need to call you, doesn't need to talk to you. It just works.
The human brain is an incredible pattern-matching machine.

The common question that gets asked in business is, 'why?' That's a good question, but an equally valid question is, 'why not?'

What's dangerous is not to evolve.

I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out.

I believe you have to be willing to be misunderstood if you're going to innovate.

The special ops guys and the firefighters around the world have this great phrase. They say, 'Slow is smooth, and smooth is fast,' and that is true. Everything I've accomplished in my life has been because of that attitude.

What consumerism really is, at its worst is getting people to buy things that don't actually improve their lives.

If you're competitor-focused, you have to wait until there is a competitor doing something. Being customer-focused allows you to be more pioneering.

If you don't understand the details of your business you are going to fail.

For people who are readers, reading is important to them.

What we need to do is always lean into the future; when the world changes around you and when it changes against you - what used to be a tail wind is now a head wind - you have to lean into that and figure out what to do because complaining isn't a strategy.

We've had three big ideas at Amazon that we've stuck with for 8 years, and they're the reason we're successful: Put the customer first. Invent. And be patient.

Life's too short to hang out with people who aren't resourceful.

There'll always be serendipity involved in discovery.

If you can't tolerate critics, don't do anything new or interesting.

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

Great industries are never made from single companies. There is room in space for a lot of winners.

Our motto at Blue Origin is 'Gradatim Ferociter': 'Step by Step, Ferociously.'

There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.

Because, you know, resilience - if you think of it in terms of the Gold Rush, then you'd be pretty depressed right now because the last nugget of gold would be gone. But the good thing is, with innovation, there isn't a last nugget. Every new thing creates two new questions and two new opportunities.

Humans are unbelievably data efficient. You don't have to drive million miles to drive a car, but the way we teach a self-driving car is have it drive a million miles.

If you only do things where you know the answer in advance, your company goes away.

My view is there's no bad time to innovate.

It is very difficult to get people to focus on the most important things when you're in boom times.

The book is not really the container for the book. The book itself is the narrative. It's the thing that people create.

We expect all our businesses to have a positive impact on our top and bottom lines. Profitability is very important to us or we wouldn't be in this business.

The thing that motivates me is a very common form of motivation. And that is, with other folks counting on me, it's so easy to be motivated.

Percentage margins don't matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that.

The killer app that got the world ready for appliances was the light bulb. So the light bulb is what wired the world. And they weren't thinking about appliances when they wired the world. They were really thinking about - they weren't putting electricity into the home. They were putting lighting into the home.

I don't think that you can invent on behalf of customers unless you're willing to think long-term, because a lot of invention doesn't work. If you're going to invent, it means you're going to experiment, and if you're going to experiment, you're going to fail, and if you're going to fail, you have to think long term.

People will visit Mars, they will settle mars, and we should because it's cool.

The one thing that offends me the most is when I walk by a bank and see ads trying to convince people to take out second mortgages on their home so they can go on vacation. That's approaching evil.

When it comes to space, I see it as my job, I'm building infrastructure the hard way. I'm using my resources to put in place heavy lifting infrastructure so the next generation of people can have a dynamic, entrepreneurial explosion into space.

I have won this lottery. It's a gigantic lottery, and it's called Amazon.com. And I'm using my lottery winnings to push us a little further into space.

The reason we chose vertical landing as our recovery architecture is that vertical landing scales really well.
You don't want to negotiate the price of simple things you buy every day.

On the Internet, companies are scale businesses, characterized by high fixed costs and relatively low variable costs. You can be two sizes: You can be big, or you can be small. It's very hard to be medium. A lot of medium-sized companies had the financing rug pulled out from under them before they could get big.

I don't want to use my creative energy on somebody else's user interface.

If your customer base is aging with you, then eventually you are going to become obsolete or irrelevant. You need to be constantly figuring out who are your new customers and what are you doing to stay forever young.

I strongly believe that missionaries make better products. They care more. For a missionary, it's not just about the business. There has to be a business, and the business has to make sense, but that's not why you do it. You do it because you have something meaningful that motivates you.

A company shouldn't get addicted to being shiny, because shiny doesn't last.

The solar system can support a trillion humans. And then we'd have a thousand Mozarts and a thousand Einsteins.

The key thing about a book is that you lose yourself in the author's world.

I think the definition of a book is changing.

― Jeff Bezos Quotes

* Want to explore more inspiring quotes and their meanings? Head over to this quotes page, where I share doses of inspiration through powerful sayings and quotes.

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Chief Editor

Tal Gur is an author, founder, and impact-driven entrepreneur at heart. After trading his daily grind for a life of his own daring design, he spent a decade pursuing 100 major life goals around the globe. His journey and most recent book, The Art of Fully Living, has led him to found Elevate Society.

 
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